We’ve reached the end of our journey in CXL’s Conversion Optimization Minidegree.
I cut it close, but I made it.
You’re reading a post written by a CRO specialist certified by CXL, one of the best sources to learn all about conversion optimization.
Let’s recap what happened since…
We’re here, ladies and gentlemen.
The second to last week to the 12-week long journey to master conversion optimization with CXL institute’s minidegree program.
This past week we’re still dealing with A/B tests. Namely, 2 modules:
We’re on Week 10 of CXL’s Conversion Optimization course!
This week, we’re delving deep into testing — the thing that actually attracted me to the minidegree in the first place.
This week, we’ll be covering:
Week 9 of my CXL Conversion Optimization Minidegree is focused on your user’s experience. The theme between the three courses I took this past week relies heavily on the research and heuristic analysis you need to do to find out what’s wrong with your user experience.
Week 9’s courses cover:
In Week 8 of CXL’s Conversion Optimization minidegree, we continue learning about Google Tag Manager from Chris Mercer.
Unfortunately, thanks to a very nasty cold that I’m still battling right now, I didn’t get very far this week.
But I did finish Mercer’s GTM course!
This 7-hour long course…
A quick glance at Week 7’s roster of courses and it’s already clear that this week will be all about Analytics.
Plus an enormous course about Google Tag Manager, the ‘collector’ platform Mercer often praised in the Google Analytics for Beginners course.
And then there’s a surprise this week:
Major milestone alert!
We finally finished the first section of the course: Foundations!
It’s… pretty crazy that it took me this long to finish this section, as I’m supposed to be at the 50% mark by now.
But well! Let bygones be bygones, and we shall march on to this…
Week 5 of the CXL Conversion Optimization Minidegree put me in a coma.
Or, more precisely, the Google Analytics for beginners lesson put me in a semi-responsive state where all I can do is stare at the ceiling with imaginary smoke coming out of my ears.
There’s one reason for…
Unfortunately, the fourth week of my time with CXL Institute’s Conversion Optimization Minidegree didn’t go as smoothly as I hoped it did. I didn’t manage my time well and haven’t progressed as much as I’d like to.
However, a promise is a promise, so here we go. …
Week three covers a lot of neuromarketing principles and a dollop of persuasion techniques.
Rather than going through the modules in order like usual, I’ll cover week three as one enormous module instead. …